Compliant with GDPR, CCPA, COPPA, LGPD, PECR, PDPA, PIPEDA, and more.
To ensure that the consent string is correctly transmitted to Amazon Ads, follow these steps:
gdpre
: This field indicates GDPR compliance.gdprc
: This field represents GDPR consent information.gpp
: This field relates to general privacy preferences.gpp_sid
: This field is for the session ID associated with the general privacy preferences.Ensure that these fields are populated correctly according to the consent provided by the user. If any of these fields are missing or incorrect, it may indicate an issue with the consent passing mechanism to Amazon Ads.