The Indiana Consumer Data Protection Act (INCDPA) was signed into law on May 1, 2023, and takes effect on January 1, 2026. Indiana became one of the growing number of US states to enact comprehensive consumer data privacy legislation.
The INCDPA grants Indiana residents rights over their personal data and places obligations on businesses that collect or process that data. The law follows the opt-out model for general personal data and requires opt-in consent before processing sensitive data.
The INCDPA applies to businesses that conduct business in Indiana or produce products or services targeted to Indiana residents, and during the prior calendar year either:
Indiana residents are entitled to:
Businesses must respond to verified consumer requests within 45 days, extendable by an additional 45 days when reasonably necessary.
Processing sensitive data requires opt-in consent from consumers. Sensitive data under the INCDPA includes racial or ethnic origin, religious beliefs, mental or physical health condition or diagnosis, sexual orientation, citizenship status, genetic or biometric data processed to uniquely identify an individual, precise geolocation data, and personal data of known children.
The Indiana Attorney General enforces the INCDPA. There is no private right of action. Businesses have a 30-day cure period upon receiving notice of a violation. Civil penalties of up to $7,500 per violation may be imposed for violations that are not cured.
UniConsent provides the tools businesses need to meet INCDPA requirements:
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